When I'm working on a problem, I never think about beauty. I think only how to solve the problem. But when I have finished, if the solution is not beautiful, I know it is wrong.
Buckminster Fuller

“The engineer's first problem in any design situation is to discover what the problem really is.”

hart design home actual view

HartDesign's sense of design--photo realistic, but taking he most nature offers and adding something. Design needs to communicate the message, not be the message and most certainly not get in the way of the message.

Most of my design work has been aimed at the web--but with a sound foundation in Illustrator and Flash as well as photography I'm able to bring a wide range of things into any project.

Whether trying 'just' to capture beauty or for the more mundane of bringing in new business I hope my designs combine effectiveness, visual pleasure and an effective user interface.